Analyse The Hotel Industry In Uk Tourism Essay

Analyse The Hotel Industry In Uk Tourism Essay It is very important that in todays competitive environment, (both in terms of business and employability) one has a clear understanding and sufficient knowledge of the sector or industry in which they would be operating. This report will be looking at, and analysing the Hotel industry in the United Kingdom, examining industrys micro and macro environment. Its purpose is to examine the industry with intention to gather market intelligence that would support prospective managerial development, career aspirations and prepare them for sufficiently informed participation at interviews. Findings from the report should therefore, enhance their business knowledge and employability prospects in the industry. The report will focus on the last five years which have in fact seen the industry at its best and at its worst in just a few years. A number of different data sources would be utilised such as industry reports, news paper articles and various websites related to the industry. INDUSTRY ANALYSIS Industry overview The hotel industry and tourism in general is one of the worlds main growth industries worth trillions of ponds globally. According to a key note report (2009) the hotel industry in the United Kingdome grew by 29.1% in four years to 2008, reaching a staggering  £15.87 billion. This growth was attributed to a number of factors, such as the high disposable income available to people, introduction of low cost airlines and the rapid expansion of budget hotel sector. With hotels that opened up to a wide range of customers combined with cheap flights and high disposable income people could have more than one holiday a year. This in turn benefited the hotel industry as a whole from both foreign and domestic tourists. This vibrant growth, however, has seen a change in its fortunes in the last two years, due to a number of factors but mainly the economical downturn. In 2008 global economy took a turn for the worst and the problem deepened in 2009, leading to recession in most developed economies and UK was no exception. This had an immediate impact on holiday purchasing with research suggesting that a significant proportion of adults thinking of saving money by having a domestic holiday in 2009, while 25% of them were worried they could not afford a holiday at all (KeyNote 10). This has led to many hotels adapting to the situation by reducing prices or offering lucrative promotional deals to meet the market expectations and improve sales. The hotel industry could be divided into two sectors, corporate and consumer both providing services to meet their particular clients needs. The first one includes accommodations paid by businesses, for business travel purposes and the latter is paid by consumers for non-business reasons. A grading scale based on a star system is used to classify the quality and range of service provided by the company. The grading is comprised of 1-5 stars, where one star represents simple accommodation with no thrills attached and five stars represent exceptional quality of service with some degree of luxury. In some situations Silver or Gold may be added to Hotels that exceed the requirements under the star system. It is estimated that 1 one in every 10 people in the UK is employed in the Hospitality industry, in other words over 1.96 million (2007) people working in around 300,000 establishments across the country. Overall employment in this industry grew by 5% in 2007 but the Hotel sector had the lowest growth with only 2.7% adding another 6,500 jobs to the existing 238,500 jobs that existed in the previous year (Table 1.2). Major cities accounts for the highest concentration of hotels in the UK and are thought to attract the highest level of tourism activity with London leading the way. Market size trends During the economic boom of the late 90s and early part of this decade the Hotel Industry has expanded rapidly benefiting from a number of factors mainly related to economic growth an improved technology. The increasing globalisation of a lot of companies necessitated more corporate travel and accommodation. Being the financial centre of Europe and to some extent the world, London benefited a great deal from this rich consumer source. A lot of hotel groups responded to this by investing on their brands, positioning their portfolios to more upscale four/five star properties. In addition, the budget hotel sector was developed to suit a wider range of consumers as well as businesses. All was made even easier for consumers by the development of the internet. This allowed easy comparison in terms of price and guest facilities on offer, as well as a more convenient way to book them. Internet is now thriving with 34,104,175 or 57.2% of population having access to it in the UK spending an av erage of ten hours a month online (www.theanswerbank). In spite of the healthy growth experienced in the last two decades and the excitement of the coming Olympic Games London 2012, the industry has in 2009 suffered a setback. This was due to the recession that affected almost every developed or developing economy in the world. In the first quarter of 2009, the UK saw a fall in visits by one million, although statistics show that spending remained relatively the same as the corresponding time of the preceding year (table1.1). This could be accredited to the weaker pound which slummed at record lows both against the Euro and American Dollar at 75.86p to the Euro and $ 1.375 (bbc.co.uk). In 2008 there were 31.9 million visits in the UK producing on average  £512 of spending each, generating over  £16.3 billion of revenue for the economy. This however is considerably smaller than the spending generated by the internal visits of UK residents which marked  £21.1 billion for the same period, though slightly down from the previous year. The total spending generated by both UK and Overseas visits for 2008 was just above  £37.4 billion, 0.4% higher than 2007 (table 1.1). Hotel industry takes just above 42% of this wealth, in other words  £15.87 billion. During the peak of recession there was a significant increase on short-term holidays taken domestically. Though, as the economy comes out of recession domestic holidays are predicted to fall by 7.7% with a similar decline on value between 2009 and 2013. Holidays abroad on the other hand are forecasted to increase by over 16% between those years. (KeyNote) According to government data turnover in the hotel market gradually increased on average by 6.6% between 2004 and 2008. Key Note forecasted a 6.8% (appendix 4) decrease in total revenue for the following year but expects an upward trend from 2010, peaking in 2013 to 4.8% or 16.99 billion in total. Room occupancy which is a key indicator to measure the amount of business carried out by hotels was at 76% in 2007 according to VisitBritain but decreased in the following two years to 68% in 2009. Economic trends In the last five years the UK economy has seen some of its best and worst days. After the healthy growth that the economy had enjoyed in the early part of the decade came the downturn that succeeded in the second half of it. As a result of the global credit squeeze, 2007-09 proved to be a bumpy ride for the economy, enforcing banks to take a tougher line on lending. This caused a sharp fall in consumer spending, with unpleasant consequences for most industries. In 2005 research showed that productivity growth had slumped and business investment was at a record low, consequently the British economy was growing at a rate slower than the average growth for other developed economies, falling well short of chancellors budget prediction. Table 1.4 shows the GDP performance in the last five years to 2008. It is evident that GDP plunged in 2008 to only 0.7 and performing at its worse in the 3rd quarter of 2008 when the economy fell into a recession registering a -6% drop (nationalstatistics.co.uk). GDP started to recover late in the 4th quarter of 2009 when it was just under stagnation point and first signs of getting out of recession appearing in the first quarter of 2010. According to national statistics growth in the first quarter of this year register a 0.2% increase. The same source suggests that during the same quarter distribution, hotels and restaurants fell by 0.7% compared with an increase of 1.9 per cent in the previous quarter. Appendix 1 shows how this recession compares to the previous two in the 80s and 90s. It appears that last recession was the hardest of the three but seems to be the shortest of the three. High energy prices in the world markets (highest being $136.24 a barrel, 2008, appendix 2), forced inflation rates rise to record heights in September 2008 to 5.2% well above the Bank of Englands target of 2%. This increase forced the Bank to raise interest rates three times since summer 2006 with highest being in July 07 at 5.75% (BBC, 29/11/07). Although, this spike in inflation became less of e concern for the Governor as recession was deemed the major threat to the economy. This then led the Bank England to repeatedly lower interest rates reaching its lowest point at 0.5% in March 09 and hoping for the inflation to melt away. In fact that is exactly what happened with inflation rates falling to 1.1% in September 2009, the lowest since 2004. (thisismoney.co.uk) Increase in fuel prices is bound to raise travel costs for millions of people. High fuel prices, rise in interest rates and inflation followed with the credit squeeze effects are also leaving people with less disposable income. This is having a negative effect on consumer spending as it is getting difficult for consumers to keep up with credit payments (credit cards/mortgages/loans). Therefore, loss in consumer confidence may result in less spending on holidays consequently impacting on industry profitability. Competition According to National Statistics there are 10,195 hotels in the country and the majority of those establishments generate less than  £1 million annual turnover (appendix 5). This has not stopped competition in the industry intensifying in recent years, narrowing the gap between budget and midmarket hotels. However, its still the large chains/midmarket hotels that win the marketing battle by spending large sums on brand building. This has become a very important feature and most hotels are now seeking to develop stronger identity that would target both consumer and corporate sectors more effectively. Among others, Premier in was one of the largest spenders on media advertising in 2009, spending over  £5.5 millions on promotional activities followed by Travel Lodge who spent just under  £3 million. In addition to this the large chains have focused on seasonal offers and lowering their prices. For example, in autumn 2009 Travel Lodge lunched room sales for the next spring, offering rooms for as low as  £12 a night. Also these midmarket establishments have more flexibility to offer packages or meals to attract a larger, more price conscious market. Low budget hotels on the other hand have responded to this by providing more facilities and services than before as well as including more offers on their websites. Table 1.8 shows some of the major players in the United Kingdome and their relative annual turnover. InterContinental Hotels Group PLC seems to lead the way with close to  £2 billion annual turnover from which  £302 million were pre-tax profit. The company has a number of brands under its umbrella such as Crowne Plaza, Hotel Indigo, Holiday Inn, Express by Holiday Inn, Staybridge Suites and Candlewood Suites operating in around 100 countries offering 630,000 rooms. Second in this list follows, Millennium Copthorne Hotels PLC with an annual turnover of  £703 million and pre-tax profits of  £103 millions. The company fosters four different brands including Millennium and Grand millennium Hotels, Capthorn Hotels and Kingsgate Hotels. Recently it has recently expanded with seven new hotels in China and Middle East. Accor UK Business Leisure Hotels Ltd is owned by Accor a French based group which has 15 different brands under its umbrella varying from luxury to economy accommodation. The UK based subsidiary generates an annual turnover of  £198 million of which  £37.5 million pre-tax profit. Travelodge which is owned by Dubai International Capital is the next in line generating an annual turnover of  £287 million and a pre-tax profit of  £16.5 million. The company is rapidly expanding both in UK and main land Europe, with 29 hotels planed to be built in UK in 2009 and 100 in Spain by 2020. De Vere Hotels Leisure Ltd operates two hotel chains generating a total annual turnover of  £248 million by combining a 100 bedroom hotels and fitness clubs. The company is owned by Alternative Hotel Group which is aiming to rebrand the De Vere portfolio under Deluxe, Heritage and Venue options, differentiating the accommodation offer. Tourism There was a slight drop in the number of overseas residents visiting Britain for business reasons in 2007/8 as a lot of companies tightened their budgets on travel expenditure. This has resulted in low room and bedspace occupancy levels which dropped to a 4 year low (426.2 million bed nights) with serious consequences for the hotel market. The following year was a very difficult year for tourism, experiencing a significant drop in visit numbers. 2010 is also expected to be somewhat difficult for the industry, with substantial improvement expected to start only in 2011. However, according to a keynote report on travel and tourism, research suggests that 1/3 adults in the Britain has taken at least one holiday in the last 12 months and 1/5 of them having taken three or more for the same period. Still, the economic downturn forced a lot of suppliers, including the package tour operators, to react by reducing their capacity and cutting the number of holidays on offer. UK continues to be an attractive place in the international holiday market and this is very important for the long term prospects of the hotel industry. The coming decade which has been described by many commentators as the golden decade of sport because of the many different international events due to take place in UK (table 1.7) is exiting times for the industry. Overseas spectator numbers to these events will provide a necessary boost for the hotel market. Records based on previous similar events staged by other countries in recent years show that hotel profitability increased as a direct result. BigHospitality referring to VisitEngland research suggests that tourism industry in the United Kingdome could be worth a staggering  £147 billion by 2020 with the potential of creating over 225,000 new jobs in the industry. This would be a 52% increase from the current estimated value of  £97 billion. Though smaller than the domestic spending in hotel sector, the international tourism is a significant contributor to total revenue. Only London, which earns over  £8bn from overseas visitors, depends more on the overseas visitor than on the home market. Employment and Demographics According to BBC unemployment in UK continued with its downward trend until August 2007, falling by 5000 in the second quarter of 07 to 1.65 million where it maintained one of the lowest unemployment rates in Europe at 5.5% but slightly higher than that of USA. ONS figures also showed that average earnings rose by 3.7% during the same quarter, beating expectations of a 3.6% rise. However, theses prosperous years were soon over and low unemployment was history. According to the national statistics, employment has seen a dramatic fall in the last three years reaching its lowest point since 1996 when it hit 72.1% or 28.82 million in February 2010 (appendix 3). In the last quarter to February there was a decrease in both part-time and full time employment totalling 89.000. The number of people working only part-time because they could not find full time employment increased during the same quarter to reach 1.05 million, the highest figure since 1992. The overall unemployment rate recorded 8.0%, in other words 2.5 million, higher than any time since September 1996. The inactivity rate in the first quarter of 2010 was at 21.5%, the highest since 2004. This added another 110,000 to the total figure, reaching a record high of 8.16 million people considered inactive in UK. Though, this could be as a result of a relatively large number of young people choosing to go into education after finishing their secondary school rather than go straight to the labour market. Population in the United Kingdome has continuously increased in recent years reaching 61.4 million in 2008, an increase this of over 9% in just five years (KeyNote). This was due to the high influx of migrants from the newly joined EU member states from Eastern Europe. This trend of population growth is forecasted to continue to the end of the century. Britains population is predicted to reach 71 million within 25 years, 78 million within 50 years and 85 million by 2081 (The Guardian, 28/11/07). This 39.6% growth (from 59,834,300 in 2004) represents an opportunity for steady market growth in UK in the next 78 years. The hotel industry is likely to benefit substantially from this if the lifestyle people have grown to enjoy in the last 20 years continue to be the norm. SWOT Strength UK is seen as a major tourist destination and has in place a good promotional and support system for tourists such as VisitBritain. The UK market incorporates a number of internationally well-known hotel brands and chains. Short term leisure breaks have risen due to high disposable income over the last decade. The development of the budget hotel sector opened the hotel market to a wider range of clients. The Internet has facilitated easier choice and booking of facilities. Weaknesses The industrys performance is highly dependable on the performance of the wider economy. The market seems to be over supplied in term of room numbers and this seems to keep room occupancy levels rather low at 60% average. Budget and upscale hotels seems to be putting the midmarket establishments under pressure. Continuing investment is necessary to maintain properties at a high standard. Opportunities A number of international sports event planned to be staged in UK between now and 2019 Western Balkans expected to join the European Union soon which would allow for more tourists from that region visit Britain. Forecasted growth of inbound visits till 2014 Steady population growth well into the century which would boost demand for travel and tourism and consequently Hotel facilities. Threats Some EU economies suffering from high deficits may be forced to freeze or lower wages all together in their public sectors. This could impact the numbers of overseas visits to UK which would adversely affect the turn over and consequently profits in the hotel industry It may get harder to raise expansion capital due to falling property values. High unemployment rates in UK could mean that people may not be able to afford holidays. CONCLUSION/RECOMMENDATION The success of the industry is dependable on a lot of external factors and this was most clearly evident during the last economic downturn. However, in todays world globalisation plays an important role both in leisure and commerce. Therefore, hotel industry which is now well established will be a sector that would commend high demand for its services in the future. History shows that hotel industry has bounced back in the past after suffering similar setbacks. This will certainly be the case this time round with the first signs of recovery already in sight. At glance it appears that the industry has learned from previous downturns responding to it by adjusting prices and offers to look more attractive. Seeing that the largest share of revenue comes from internal visits and many EU economies risking Bankruptcy, it would be wise to try and encourage more British people spend their vacations in the UK. In the meantime the coming decade with its sports events to be held here presents a great opportunity for the industry. Therefore, companies should take advantage of this by planning ahead so they would have sufficient bed/room space to meet the demand. Although trading at the moment is rather low in comparison to pre-recession time and raising capital for further development has become harder. It is worth remembering that hotel projects take a relatively long time to materialise and now may be the time to start thinking for the future. As the economy recovers the hoteliers should also seek to build occupancy back, perhaps through further competitive pricing and promotional deals with the aim to reinstate RevPar growth. APPENDICIES AND TABLES Table 1.1. Overseas residents visits to the UK and the expenditure in the UK (Million,  £million and  £) 2004-09 2004 2005 2006 2007 2008 2008 Q1à ¢Ã¢â€š ¬Ã‚   2009 Q1à ¢Ã¢â€š ¬Ã‚   Number of overseas visitors (million) 27.8 30 32.7 32.8 31.9 7.2 6.2 Expenditure ( £m) 13.047 14.248 16.002 15.960 16.323 3.129 3.128 Average expenditure per visit ( £) 469 475 489 487 512 435 505 UK residents Expenditure ( £m) 21,238 21,107 Q1- first qarter à ¢Ã¢â€š ¬Ã‚   Seasonally adjusted Note: expenditure figures refer to total spending by visitors not solely accommodation/hotel costs Source. International Passenger survey (MQ6, Quarter 1 2009) National Statistics Table 1.2: EMPLOYMENT IN THE UK HOSPITALITY INDUSTRY 2004-2007 2004* 2005* 2006 2007 Contract food service  providers 179,600 178,300 182,600 181,600 Hotels 247,100 238,400 238,500 245,000 Pubs, bars and nightclubs 368,400 333,900 297,700 319,600 Restaurants   518,700   514,700   499,700   526,700 Hospitality services   402,100   379,900   390,300   417,400 TOTAL WORKFORCE   1,917,300   1,843,000   1,866,300   1,960,700 Source: Labour Force Survey www.caterersearch.com Table 1.3: UK resident population estimates 2004-08 2004 2005 2006 2007 2008 Population (000) 59,846 60,238 60,587 60,975 61,412 % change year on year 0.7 0.6 0.6 0.7 Source: Monthly Digest of Statistics, August 2009, statistics.gov.uk Table1.4: UK GDP at Current and Annual Chain-Link Prices ( £m), 2004-08 2004 2005 2006 2007 2008 Current Prices 1,202,956 1,254,058 1,325,795 1,398,882 1,446,113 % change 4.2 5.7 5.5 3.4 Annual Chain-Link 1,227,387 1,254,058 1,289,833 1,322,842 1,332,652 % change 2.2 2.9 2.6 0.7 Source: Economic and Labour review, August 09, statistics.gov.uk Table 1.5. UK rate of inflation (%) 2004-2008 2004 2005 2006 2007 2008 Inflation (%) 3.0 2.8 3.2 4.3 4.0 Change year on year -0.2 0.4 1.1 -0.3 Source: Monthly Digest of Statistics August 2009, National Statistics website Table 1.6: Proportion of nights spent and expenditure on hotels, motels or guest houses and other accommodation in the UK by UK and Overseas residents (%) 2007 2008 Nights (%) Expenditure (%) 2007 2008 2007 2008 UK Residents Hotel, motel or guest house 23 23 46 48 Other accommodation 77 77 54 52 Overseas residents Hotel, motel or guest house 23 22 50 50 Other accommodation 77 78 50 50 Source: UK Tourism survey 2007 and 2008, VisitBritain/International Passenger survey 2007 and 2008, National Statistics. Table 1.7: Golden decade of sports Event Sport Year Location Ryder Cup Golf 2010 Wales Olympic Games Various 2012 London Commonwealth Games Various 2014 Glasgow Rugby World Cup Rugby 2015 England World Cup Football 2018 UK Cricket World Cup Cricket 2019 England Table 1.8: Major Players in UK Hotel Industry Company Revenue per year ( £m) Accor UK Business Leisure Hotels Ltd 198.3 De Vere Hotels Leisure Ltd 248.2 Guoman Hotels Ltd 220.4 Hilton International Hotels (UK) Ltd 58.10 InterContinental Hotels Group PLC 1,850.00 Macdonald Hotels Ltd 135.4 Marriott Hotels Ltd 149.5 Millennium Copthorne Hotels PLC 702.9 Premier Inn Hotels Ltd 159.5 Travelodge Hotels Ltd 287 Source: KeyNote Appendix 1: The Economy in three recessions (bbc.co.uk) Appendix 2: Oil price rise 2000-07 (bbc.co.uk) Appendix 3: Employment (statistics.gov.uk) Appendix 4: UK Hotel Market Forecast. Appendix 5: Number of establishments

Innovative company Essay

?Innovative Engineering Company was founded by two partners: Meredith Gale and Shelley Yeaton, shortly after they graduated from engineering school. Within five years the partners had built a thriving business, primarily through the development of a product line of measuring instruments based on the laser principle. Success brought with it the need for new permanent capital. After careful calculation, the partners placed the amount of this need at $1. 2 million. This would replace a term loan that was about to mature and provide for plant expansion and related working capital. At first, they sought a wealthy investor, or group of investors, who would provide the $1. 2 million in return for an interest in the partnership. They soon discovered, however, that although some investors were interested in participating in new ventures, none of them was willing to participate as partner in an industrial company because of the risks to their personal fortunes that were inherent in such an arrangement. Gale and Yeaton therefore planned to incorporate the Innovative Engineering Company, in which they would own all the stock. After further investigation, they learned that Arbor Capital Corporation, a venture capital firm, might be interested in providing permanent financing. In thinking about what they might propose to Arbor, their first idea was that Arbor would be asked for $1. 2 million, of which $1. 1 million would be a long-term loan. For the other $100,000, Arbor would receive 10 percent of the Innovative common stock as a â€Å"sweetener. † If Arbor would pay $100,000 for 10 percent of the stock, this would mean that the 90 percent that would be owned by Gale and Yeaton would have a value of $900,000. Although this was considerably higher than Innovative’s net assets, they thought this amount was appropriate in view of the profitability of the product line they had successfully developed. A little calculation convinced them, however, that this idea (hereafter, proposal A) was too risky. The resulting ratio of debt to equity would be greater than 100 percent, which was considered unsound for an industrial company. Their next idea was to change the debt/ equity ratio by using preferred stock in lieu of most of the debt. Specifically, they thought of a package consisting of $200,00 debt, $900,000 preferred stock, and $100,000 common stock (proposal B). They learned, however, that Arbor Capital Corporation was not interested in accepting preferred stock, even at a dividend which exceeded the interest rate on debt. Thereupon, they approached Arbor with a proposal of $600,000 debt and $600,000 equity (proposal C). For the $600,000 equity, Arbor would receive 6/15 (i. e. , 40 percent) of the common stock. . . . Assignment 1. For each of the four proposals, calculate the return on common shareholders’ equity (net income after preferred dividends divided by common shareholders’ equity) that would be earned under each of the three income assumptions. Round calculations to the nearest $1,000 and 1/10 percent. 2. Calculate the pre-tax earnings and return on its $1. 2 million investment to Arbor Capital Corporation under each of the four proposals. Assume that Arbor receives a dividend equal to its portion of common stock ownership times Innovative’s net income after preferred dividends (if any); assume a â€Å"negative dividend† if Innovative has a net loss. 3. Were the partners correct in rejecting proposals A and B? 4. Comment on the likelihood that Innovative Engineering Company could find a more attractive financing proposal than proposal D. Answer : A. 1. 100k long term loan, 100k = 10% of Common Stock. B. 200k Debt, 900k Preferred Stock, 100k Common Stock. C. 600k Debt, 600k Equity, arbor will get 40% of the equity D. 300k debt, 900k equity, 50% Interest 8% Dividend 10%

Donner Party Jonathan E

Their plan was to move to California, acquire cheap land where e they could reap he benefits of rich soil and good climate that Springfield Illinois did not Provo De them. The journey to California was the beginning of a new life for The Donned party and for many others. The move westward worried many people because of the possible encounter with aggressive Indians, however the Indians should not have been their main worry. Uniform neatly the decision to follow a faulty guide westward to California led these travelers into challenge gees that they could not overcome.The Donned Party's emigration west was marked as one of the most catastrophic journeys in the history of westward expansion. The Donned Party story began with a plan to move to California along the Oregon trail (the safest route) until reaching Hast inns cutoff where they began the dangerous trek towards California resulting in death and suffer ring until the rescue approximately one year later. Espanola 2 James Reed and the Donned Brothers decided that they were going to leave S predefined Illinois and travel to California with their families leaving behind a prosperous life (Lavender 3).Their plan was to follow a guide called â€Å"The Emigrants' Guide to Oregon and C laboring† by Langford W. Hastings that will lead them to California using the shortcut know as the Hastings Cutoff, this would shorten the trip by three hundred miles (V. Murphy 19). In order to make this trip possible they needed to prepare themselves with food, supplies, suits blew clothing and method for transportation. James Reed created a luxurious wagon that was known as the â€Å"Pioneer palace car† due to his experience in furniture making.The wagon was equipped with a stove, beds and had ample space to bring supplies in order to make the trip comfortable and homelike (Clamor 21 They also brought with them oxen's, steers and horses to facilitate trans rotation and cows to provide milk. Enough supplies were gathe red to get them through the first WI enter in California which they thought would take them six months (V. Murphy peg 2). Young men who wanted to go to California but could not afford it, known as Teamsters, were hired to do the hard work of walking beside the oxen's for the entire trek.Their job was to care for oxen an d in return they were given food and space in the wagon to sleep (Lavender 13). Everybody ha ad role on this journey. Women were to cook, look after children and do laundry. The men h united, steered and maintained the wagons and cared for the animals. Ready to go, the three fame ices set out for the west on April 16, 1846 not knowing the challenges that they would face. The Donned Party arrived at their first destination on May 1 1, 1846, at Indeed emended Missouri, where they, along with everybody else moving west, would find the Oregon and California Trails.This was the beginning point for travelers going west, even b jack in 1843 when the first wave of emigrants went west (B. Brooke). There they met up with anon there family Espanola 3 traveling to California, the Breed family, and together they hurried to catch up to the other travelers ahead of them destined for California. After forty fives days of travel through changing climate that was troublesome for the emigrants they arrived at Fort Laramie, a famous Indian trading post.They realized that the further west they traveled they encounter De more climate changes such as: infrequent rains, electric storms, dry sand dust and hot suns whine, that would make travel more difficult for the emigrants. The travelers, despite small prop elms along the way, seemed excited to reach new territory. At Fort Laramie they were please .NET greeted by Indians from the Sioux tribe and were able to finally take a rest from the journo eye and even elaborate Independence Day, then â€Å"America was turning seventy years old†.H ere James Reed came across an old friend, James Clammy, who had crossed the shortcut Hast nag's mentioned in the guide, but said that it was dangerous and that travelers should avoid cross sing that terrain. He recommended that people follow the know terrain of Fort Hall road that went northwest to California (Lavender 1824). Reed stayed focused on taking the shortcut because SE he felt the group could do so just as they had done making it to Fort Laramie from Index endurance, MO with its obstacles.The wagon party voted to take the shorter route and elected Ego GE Donned the leader, the group from here on out was known as the Donned Party. Fort Bride gear was the final stop, before Hastings Cutoff, for the party to stock up on supplies, repair wag ones and purchase more livestock. They had reached the point of no return. On July 31 SST the part y set out on the dangerous unknown trek southwest following the guide book's shortcut that not even the author himself had crossed. From here on The Donned Party would find most of their troubles that events ally le d them to tragedy.The first challenge they came across, in what was to be a see ounce Of several Espanola 4 starters, was at the base of Weber Canyon. That day, August 6th 1846, the D owner party found a letter from Hastings telling them that the trail was very dangerous and to w tit for him to return in order to guide them through another route (Clamor 53). Hastings did not d o as he promised on the note, so James Reed decided to travel ahead and find him for a solution. When James Reed spoke with Hastings he told him to avoid the canyon trail, recommended in hi s guide book, due to the narrow walls that would not allow wagons to pass .Hastings pointed oh t to the distance a route that the Donned party should take. Once again, the decision to follow H castings directions failed them. They went off into new terrain, uphill's that were practically impose Siebel to ascend. What was supposed to take a week, took them one month (V. Murphy 20). The e Donned Party and their oxen, exhauste d from the trip, arrived at the Great Salt Lakes on August 22, 1846. There they found another letter from Hastings stating that the trek across the salt d assert was forty miles and it would take them two days and TV nights to cross.Proving Hastings in correct again, the trip actually took them five days to cross resulting in a shortage of supplies, d hydrated men and oxen, and wagons left behind. The extreme climate Of the desert also took an impact on the party (Clamor). On September 26th, knowing they did not have enough supplies to r each California, they arrived at the Humboldt River where Hastings cutoff met with the old trait l. In fact, the shorter route was 1 25 miles longer than the old route. Video Having fallen be hind they were desperate to reach the Sierra Nevada mountains in order to get to California before the winter.October 1 6th they arrived in Truckee at the base of the mountains where they soon realized they came too late because a harsh winter had come. The Don ned Party had travel De 2500 miles over a seven month period with only 1 50 more miles to Setters Fort, their final deist nation (R. Burns DVD). The winter snow forced them to set up camp at Truckee Lake, now know win as Donned Espanola 5 Lake, where they would spend the entire winter. Some members of the group tried to cross the mountains a few times but were unable due to the weather conditions.The WI enter brought heavy snowstorms trapping the members at Don newer Camp. After killing the last of t heir animals for food they began to eat materials that did not provide them with the nutrition added to survive the winter. It was noted that they ate twigs, bark, leaves, bones, and even boil De the leather from shoes to eat (Clamor 96). Many began to die from malnutrition and extreme c old conditions as the winter went on. In this time of extreme desperation the people had to rest rot to cannibalism for survival.They marked the flesh so that no one had to eat the meat of their own kin . The people were in a dire situation of starvation and delirium. December 26th ma irked the first day that they ate a human, the dead body of Patrick Dolled was cut apart and coo ked on a the fire (Clamor 108). By January 1847 California had become territory of the United states after the defeat of the Mexicans. James Reed, who had separated from the group months back, was able to gather men and form a rescue party to relieve those at Donned Camp.January 31 SST t he first rescue team set out for Donned Camp arriving on February 7th. They were shocked at the s eight of death and famine people. The completed rescue of those at Donned Camp required a t total of four rescue teams, the camp was evacuated by April 17th 1847. Of the original Donned pa arty that consisted of 87 members, 46 of them had survived. The entire Reed and Breed family s arrived however the Donned family was not as fortunate. Both Donned brothers had perished at Donned Camp during the dreadful winter, the only ones that survived were two of the Don ere children.This tragic story of the Donned party was said to be a part of the American Dry am. â€Å"An American dream that has nightmares attached to them, and for many results d in disaster† video. Espanola 6 Like many others the Donned Party followed a movement where people were encouraged to go west and settle in foreign land. Many thought this travel to be a new adventure but for the Donned Party it turned out to be the last trip of their lives, never reaching thee r dreams of a new life in California.

Online Learning And Online Education - 1115 Words

According to the Fe-ConE Team (E-Learning Basics), the virtual learning world was brought to attention in the year of 1999. Technology has advanced tremendously since then, and it is only getting more complex with time. As technology has immersed itself into almost every part of life in today’s society, it has most definitely been absorbed into the education world. When one mixes technology and education, online learning is brought to life. Many believe that going to school online is a fabulous invention, because online classrooms can bring education to anyone, in any place imaginable. Some also argue that online classes can be more affordable than taking classes in the traditional classroom. Although a large number of American students believe that online learning is a valuable education tool, numerous research studies have shown quite the opposite. Online students have lower communication skills, are able to cheat easier, and have drastically different grade point averages. Thousands of students across the country have taken to going to school online, thinking that they are receiving the same quality of education as a student in a traditional classroom. What they do not know is that they are not getting the type of education experience that they deserve. This research paper will address only some of the numerous problems with online learning, and will display the strong benefits of going to school in a traditional classroom. The educational experience for college studentsShow MoreRelatedOnline Learning Vs. Online Education1372 Words   |  6 PagesOnline education is growing in popularity as more colleges and universities offer alternative enrollment programs. While there may be advantages and disadvantages of online learning. The advantages outweigh the disadvantages, especially for those who may face obstacles in pursuing a college education. Online education can be an alternative means to classroom instruction. Online instruction allows students to have a flexible schedule while taking college courses. Moreover, flexibility and convenienceRead MoreOnline Learning Vs. Online Education2152 Words   |  9 Pagesat least one online class during their schooling period (The future 2). Besides â€Å"†¦that some U.S. states are now requiring young people to take a least one online course during their schooling† (Loertscher, Koechlin 50). In 2006, these numbers of students took classes online we re estimated about 3.5 million. ( 2). Back in the 1980s, online learning limited only on previously recorded videos and some old tapes have been used for some time and among other things(2), but online learning has increasedRead MoreOnline Learning As A Form Of Education Essay1184 Words   |  5 Pagesindustry. At the same time, online learning, as a form of distance education, â€Å"imposes itself strongly and becomes a core concern of human thought and modern life.† (Saleem, 2016, p.53). As an untraditional method of education, online learning is very different from traditional ones. Those different make the outcome of online learning hard to be evaluated and examined. However, due to its low cost and high flexibility, online learning can help people achieve life-learning and may have a profound influenceRead MoreLimitation of online learning on educations1000 Words   |  4 PagesLimitation of online learning on educations â€Å"By 2014, the number of students taking all of their classes online will increase to 3.55 million, while the number of students taking all of their courses in on-campus classrooms will drop to 5.14 million†, predicted by the research firm Ambient Institute (Brain Track, 2009). Facing this skyrocket, online learning seems to be a natural trend in educational industry while our world becomes more and more digital. Comparing with the old learning system, online learningRead MoreOnline Education Is A Type Of Distance Learning1141 Words   |  5 PagesOnline education is a type of distance learning that involves taking courses without attending an on-campus college. Instead students and professors interact over the internet. It utilizes the Internet or videoconferencing to create learning communities. Course materials are provided on a Web site and are occasionally found on CD-ROM; email, bulletin boards, forums, and chat rooms are used to interact with other students and tea chers. (â€Å"Online Learning?† 2015) In 1873 the first official online educationRead MoreOnline Education Is A Type Of Distance Learning1142 Words   |  5 PagesIntroduction Online education is a type of distance learning that involves taking college courses without attending the campus. Instead students and professors interact over the Internet. It utilizes the Internet or video conferencing to create learning communities. Course materials are provided on a Web site and are occasionally found on CD-ROM; email, bulletin boards, forums, and chat rooms are used to interact with other students and teachers. (â€Å"Online Learning?† 2015) In 1873 the first officialRead MoreOnline Education Is A Type Of Distance Learning1022 Words   |  5 PagesOnline education is a type of distance learning. The student is taking courses without attending a school or university. Instead, online students and teachers interact over the Internet. Online classes can teach students educational responsibility. By forcing them to access the online portal to participate in reading the textbook/lectures and doing the assignments. Technical abilities are also learned with online classes. Students who lack the tech savvy knowledge can learn how to navigate throughRead MoreComparing Online Learning to Traditional Education962 Words   |  4 Pagesnumber of students enrolled in distance learning courses due to the quickening pace of our society. Student are no longer forced to drive or attend classrooms in person in order to attend classes. It is quickly becoming favored not only among parents, but also among students. Though many individuals v iew online learning to be a more structured environment with fewer social distractions, just as many view it to be an easier or inferior way to obtain an education. The debate among the two sides hold manyRead MoreIs Online Education A Blended Learning Model?1841 Words   |  8 Pagesparents when they hear the term technology-based education. It is also a great misconception about this model of learning. Online education is on the rise as noted by the authors of Disrupting Class when they project that 50% of all high school courses will be online by 2019, and 80% by 2024 (Christensen 98). It cannot be ignored. Some parents and educators dislike this move away from the traditional classroom and feel the need to choose one learning model over the other. They fail to recognize thatRead MoreEssay about Distant Education: Online Learning1565 Words   |  7 Pagestechnology during the recent past has increased the overall ability and the reach of the people to the education. For this r eason the areas of the online learning are improving to a great extent especially for the high school students. As a result of these improvements and developments, the distant leaning has become an alternative to the schools or colleges (Orgunleye, A. 2013). The distant learning has helped the people who were not able to study because of distance problems and it has helped increase